Sony’s corporate makeover starts to pay off. Despite weak demand for its digital cameras, video cameras and televisions, Sony books the first annual net profit in five years. While Sony’s jump back into the black was largely due to the depreciation of the yen inflating the value of foreign income and a string of asset […]
First: all Sony RX1 photos you’ve seen so far don’t yet show off the compact full-frame camera’s full potential. Even the ones on the Sony website. This is what Yosuke Aoki, Sony general manager Asia Pacific, digital imaging marketing, tells THEME. What they’re lacking? “Maybe they’re not yet full 24MP,” smiles Aoki*. Sony headquarters Tokyo […]
A few years ago, when the Sony Alpha lineup was still more concept than reality, a good photographer friend of mine who was the sole importer and distributor of Olympus E-System gear gave up on Olympus and switched over to Sony’s nascent DSLRs. Not that he didn’t like Olympus. The potential and future he saw […]