$188.94 for the first generation of this EF-S IS telephoto zoom at Amazon? That’s 35% off.

But in 2011 Canon has announced an updated version of the 55-250mm image stabilized telephoto zoom. The EF-S 55-250mm F4-5.6 IS II is a cosmetically refreshed version of this 55-250mm IS, launched in 2008.

And guess what, at $181 this second generation lens is 40% off at Amazon.

Ain’t that a no-brainer.